Beverage Brand by Pepsico Design & Innovation

Pepsico Design & Innovation Reveals The Caleb's Kola Beverage Brand

PepsiCo Design & Innovation, the lead designer of the highlighted design Caleb's Kola by PepsiCo Design & Innovation says, Caleb’s Kola was made from simple ingredients, starting with sparkling water, fair trade cane sugar and kola nut extract. The small group of cola lovers who created Caleb’s Kola made hundreds of batches until they got it exactly right—with unique and delicious citrus and spice notes, bubbles that are exactly the right size, and a unique effervescence. The label design aesthetic ties to the simplicity of the product’s ingredients..

Beverage Brand by Pepsico Design & Innovation Images:

VIA: http://competition.adesignaward.com/design.php?ID=45632

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